The Robin Hood Foundation, dedicated to eradicating poverty in New York City, holds an enormously successful fundraising benefit every year. In 2015 it raised over $101 million to help fund a vast array of initiatives to help with homelessness, literacy, job training, food banks and more. The benefit is held in the Javitz Center in order to accommodate the evening's over 4000 guests. 2015's theme was TOGETHER - celebrating the way in which New Yorkers from all walks of life work in concert to help each other. David Stark Design, where I was Creative Director, collaborated with Brandon Stanton of the popular platform Humans of New York on bringing this message to life in the space. The decor for the event featured thousands of images of New Yorkers and stories from some of the programs that Robin Hood supports. Guests at the event were able to insert themselves into this photographic collage by taking their pictures in front of New York City backdrops and then seeing their images appear in a digital composite on the screens throughout the evening.
